Running a Business

How to Grow a Small Business: 7 Ways to Scale

How to Grow a Small Business: 7 Ways to Scale

When you look back in time, you probably want your business to be a success story. Starting small is the usual route many business owners take. However, it’s about where and how the business grows in the future that will be the defining moment for you. That’s why you’re probably here, wondering how to grow…

What Is Average Transaction Value (ATV) and How to Increase It

Was ist der durchschnittliche Transaktionswert, und wie kann er erhöht werden?

Running an online product or service takes a lot of effort and attention to detail. It requires familiarising yourself with key terminology to ensure that your business is operating at optimal levels. One term that crops up quite often but is frequently misunderstood is average transaction value (ATV) or average value per transaction. But what…

Digital Transformation In The Travel Industry: Facts and Stats

Digital Transformation In The Travel Industry: Facts and Stats

The digital transformation in the travel industry is a fact that can’t be neglected by companies in this sector.  This gradual transformation is changing the way travellers plan, book, and experience their journeys. Powered by the integration of digital technologies and platforms in different parts of the travel and tourism sector, digital transformation enables travel…

How To Adapt to Digital Transformation in Retail

How To Adapt to Digital Transformation in Retail

The retail digital transformation is here and most importantly – it’s here to stay. Emerging technologies are inevitably shifting the eCommerce arena, transforming the ways consumers think and behave when shopping online.  Data-driven decision-making is more important than ever in the retail industry, in a world where a seamless shopping experience is at the core…

What Is Curbside Pickup and How Does It Work

What Is Curbside Pickup and How Does It Work

Major retailers around the world are now relying heavily on curbside pickups. Although this is not a new retail service trend, it has skyrocketed in popularity since the COVID-19 pandemic, when social distancing was a must. Projections indicate that by 2026, UK click-and-collect orders will surpass £45 billion in value. But what is curbside pickup,…

18 Key Consumer Trends From Around The World

18 Key Consumer Trends From Around The World

If you’re a business owner in 2025, competition is more fierce than ever. In order to stand out from the crown and win more customers, you’ll need to cater to their needs, acknowledge their preferences, and adapt to changing behaviours. To help you gain a competitive edge in such a dynamic and aggressive environment, we’ve…

15+ Hospitality Trends In UK and Beyond

15+ Hospitality Trends In UK and Beyond

The hospitality sector ranks as one of the most competitive in the world. To stand out from the crowd, businesses must constantly evolve in attempts to meet changing needs and customer preferences. In the following sections, we share unmissable key hospitality trends that can help you reshape your strategy and attract more travellers TABLE OF…

18 Retail Industry Trends In 2025: Facts and Stats

18 Retail Industry Trends In 2025: Facts and Stats

As technology shifts and the digital world continues growing and innovation, retailers must adapt to the new technology trends in retail.  If you run a retail business that sells products or services to customers in-store or through online shopping, it’s essential to understand how consumer demand is changing and what trends in retail are expected…

What Is Card Cloning and How to Protect Yourself

What Is Card Cloning and How to Protect Yourself

You work hard for your money. So, the last thing you want is to have it fall into the wrong hands. Unfortunately, having a credit or debit card doesn’t prevent theft of money. Fraudsters today are increasingly sophisticated and can get your card details through a process called card cloning, using your money as if…

What Is Psychological Pricing: Meaning, Examples, and Benefits

What Is Psychological Pricing: Meaning, Examples, and Benefits

Setting the right prices for your products or services is fundamental to long-term success. Your pricing strategy can influence consumer behaviour and purchasing decisions, which can, in turn, increase sales.  One popular pricing technique businesses use is psychological pricing. This strategy taps into consumer psychology by setting prices that appeal to emotions, instincts, and subconscious…